by Sterling White How do you effectively find and evaluate rental comps? Rental comps are just as important as sales comps when looking at buying a property. Knowing how to find them and accurately assess them will directly impact whether you’re able to achieve profitable deals. This is true even if you are wholesaling or rehabbing... Continue Reading →
Internet Marketing for Property Managers: How to Create Effective Content
If you’ve inhaled just the faintest wisp of the particulate billowing out of the internet marketing world in the past 15 years, it was almost certainly in the form of a smoke signal that said, “Content is king.” That concise maxim is a very oversimplified way of laying out the truth behind modern internet marketing.... Continue Reading →